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From the Desk of the Professor
Starbucks: The Cruelty of Exclusion & Decline of Community
January 24, 2025
Is Long-Range Thinking No Longer an Option for Brands?
October 7, 2024
Take A Deep Dive Into Another World
December 11, 2024
The Power of Storytelling & The Grateful Dead
February 26, 2025
You Are More Powerful Than You Think: The Impact of Everyday Actions
December 5, 2024
Why Don’t We Believe Our Own Eyes and Ears?
July 18, 2024
We Are Going Back
November 7, 2024
We Are All In The Mental Health Business
November 28, 2023
Involve Creative People Early And Often In Strategic Planning
December 4, 2023
In Defense of Creating Brand Personas
November 16, 2023
The Sports Equinox: Too Much Of A Good Thing?
November 6, 2023
Busting Myths of Focus Group Moderating
November 6, 2023
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