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From the Desk of the Professor
The Joy of Giving Back
January 8, 2018
Chobani Boldly Moves On
December 14, 2017
The Storytelling Imperative for Marketing Research
December 4, 2017
IKEA's High Fashion Highlight
July 17, 2017
Marketing & Politics: When Your Brand Needs To Take A Stand
November 21, 2017
Fall Reading: Two Great Marketing Books That Inspire My USC Students
November 12, 2017
The Maximization of Minimalism
September 1, 2017
How Trump Might Help Revitalize the NFL Brand
October 5, 2017
Budweiser and the Art of Post-Trumpian Conversation
July 27, 2017
Jeff Hirsch Quoted in Inc. Magazine
June 28, 2017
Bridging The Gap Between Your Own Beliefs And Your Target’s
July 5, 2017
Jeff Hirsch & Right Brain Studio Featured In Harcourt Health
June 1, 2017
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